I had the good fortune to share a podcast episode with Nadine Matheson, best-selling author and lawyer. As is often the case with a fast-flowing and enjoyable chat, you find yourself discussing topics that hadn’t occurred to you until the alchemy of the moment created a spark. As we were finishing our conversation, Nadine spoke …
Tag: marketing
One year on
It’s tempting to see the world of publication – and self-publicaton especially – as purely a numbers game. That makes for a simple equation: ‘n’ sales = ‘n’ success. Likewise, using that logic, small sales = small success. But is that always the case?It’s a little over a year now since I took the plunge …
On the campaign trail
Feeling like a number one. As Twitter reminded me today, according to Albert Einstein, doing the same thing over and over, while expecting different results, is a sign of madness. Or it could have been Rita Mae Brown. Anyway, whoever it was, they had a point. Self-publishing is half of an ‘A frame’ and without the …
Ghosts in the Machine
I don’t profess to be particularly technically minded; I still don’t understand how to get more than a hollow sneer out of my Adsense account, for example (or Absense, as I’ve lately thought of it). And I also haven’t got my head around the finer points of improving the rating on this blog and my …